Personal training in a health club and why quitting sucks
Okay, so here’s the deal. There are no more gut wrenching words to have to say than “I Quit”. No one ever wants to quit. It makes you feel weak and miserable, and most of us push on, or we live with the guilt.
So I wish I could say this was my idea, but I stole it from a member of my Master Mind Group. My good friend B.J. Bliffert, who runs a facility in Wisconsin with his wife Kori, has what I consider hands down the best personal training cancellation policy I have ever seen.
B.J. requires a 30 day written notice to cancel a membership and it must be hand written (pretty standard right?). but here’s the kicker. They have to personally hand it to their personal trainer and say the words, “I Quit”. Texts and e-mails are not acceptable and it states this in the agreement the client signs.
Pretty sweet right?
Can you imagine the gut wrenching feeling to have to say I Quit…I give up on my goal of losing weight, I admit defeat and admit that I don’t have the fortitude to persevere. I admit to you that I am a Quitter.
I get a little queasy just thinking about it. That is a gut wrenching moment to say the least. And they have no choice but to do it. It would take a whole heckuva lot to get me to admit to someone that I quit. I’d probably just keep paying even if I didn’t continue showing up just so I don’t have to say those words!
If I were you, I would add this to your PT agreement right away…
Dedicated to Your Success…
Curtis Mock
P.S. Are you a member of GymSuccess.com yet? You’ll find hundreds of tips like the one above as well as videos, audios, resources, as well as a discussion board to ask other health club owners what is working and what is not. You can try it out for $1 for 30 days to make sure it’s right for you by going to www.GymSuccess.com